Encoding Video with AV1 Compression: A Comparison with H.265

Abstract: Compare AV1 and H.265 compression to reduce file sizes by 40-50% while maintaining visual quality for bandwidth-constrained environments.

Created: 2026-10-17 by
AV1 compression reduces file sizes by approximately 40-50% compared to H.265 (HEVC) at equivalent visual quality, making it the superior choice for bandwidth-constrained environments. While H.265 offers better compatibility with older hardware, AV1 provides significantly higher efficiency and is royalty-free, representing the future of web video delivery despite requiring more encoding time.

Understanding the Core Efficiency Gap

The primary reason AV1 outperforms H.265 lies in its advanced algorithmic design. Developed by the Alliance for Open Media (AOMedia), AV1 utilizes a larger set of prediction tools and more flexible block structures than its predecessors. H.265, while efficient, relies on technology patented by entities like MPEG LA, which has led to licensing complexities that slow adoption in some open-source ecosystems. In practical terms, this means that for a given bitrate, an AV1 stream will exhibit fewer blocking artifacts and smoother gradients than an H.265 stream. Conversely, to achieve the same visual fidelity, you can lower the AV1 bitrate substantially. This is particularly relevant for streaming services where bandwidth costs are significant. The claim of 40-50% reduction is not arbitrary; it stems from standardized benchmarking using test sequences like "Kimono" and "Park Scene," where AV1 consistently achieves lower bitrates for identical Peak Signal-to-Noise Ratio (PSNR) or Structural Similarity Index (SSIM) scores.

Encoding Performance and Hardware Support

Efficiency comes at a cost: encoding speed. AV1 encoding is computationally intensive. Software encoders like aomenc can take hours to encode short clips, whereas H.265 encoders like libx265 are faster but still heavier than H.264. However, hardware acceleration has changed the landscape. Modern GPUs from NVIDIA (NVENC), AMD (VCN), and Intel (Quick Sync) now support AV1 decoding natively, and many support AV1 encoding as well. If you are looking to leverage hardware acceleration for H.265, you might find resources on how to optimize that process. For instance, understanding specific encoder settings can help balance quality and speed. You can read more about optimizing H.265 encoding with VCNVENC in our guide on FFMPEG: H.265 (HEVC) Video Encoding with VCNVENC (yuv420) at 800Mbps. This context highlights that while AV1 is gaining ground, H.265 remains a robust option for workflows requiring faster turnaround times on existing hardware. For AV1, if your hardware supports it, use the appropriate NVENC or VCN flags in FFmpeg to reduce CPU load. If not, expect longer render times. Decoding, however, is widely supported in modern browsers (Chrome, Firefox, Edge) and devices, ensuring that the playback experience is smooth even if creation is slow.

Bitrate Comparisons: Concrete Data

To substantiate the efficiency claims, consider typical bitrate requirements for 1080p content at 30fps:
  • H.265: Often requires 3-5 Mbps for high-quality streaming with minimal artifacts.
  • AV1: Can deliver similar or better quality at 1.5-2.5 Mbps.
This difference becomes more pronounced at 4K resolution, where AV1’s ability to handle complex motion and high dynamic range data without bloating file sizes is most evident.

Practical Implementation with FFmpeg

Using FFmpeg is the standard way to encode both formats. The command structure differs slightly due to the underlying libraries. For H.265, you typically use -c:v libx265, while for AV1, you use -c:v libaom-av1 for software encoding or -c:v nvenc_av1 for NVIDIA hardware encoding. Here is a basic example for AV1 software encoding:
ffmpeg -i input.mp4 -c:v libaom-av1 -b:v 2M -crf 30 -cpu-used 4 output.webm
Key parameters include:
  • -b:v 2M: Sets the target bitrate.
  • -crf 30: Constant Rate Factor for quality control (lower is better quality).
  • -cpu-used 4: Balances speed and quality (range 0-8).
For H.265, the equivalent might look like:
ffmpeg -i input.mp4 -c:v libx265 -b:v 5M -crf 28 output.mp4
Notice the higher bitrate required for H.265 to achieve comparable results. Always ensure your container format matches the codec; WebM is standard for AV1, while MP4 is common for H.265.

When to Choose Which Codec

Choosing between AV1 and H.265 depends on your specific constraints. Select AV1 if:
  • You prioritize maximum compression efficiency.
  • Your audience uses modern browsers and devices.
  • Bandwidth costs are a primary concern.
Select H.265 if:
  • You need broad compatibility with older devices (iOS, older Android).
  • You require faster encoding speeds without specialized hardware.
  • Licensing fees are not a barrier for your distribution platform.
Ultimately, AV1 is the future-proof choice for new projects, while H.265 remains a viable interim solution for legacy support. As hardware adoption grows, the gap in encoding speed will likely narrow, further solidifying AV1’s dominance.

Frequently Asked Questions

Is AV1 compatible with all web browsers?

Yes, AV1 is supported by all major modern browsers including Chrome, Firefox, Safari, and Edge. However, very old browsers or outdated operating systems may not decode it smoothly, so fallback strategies are recommended for enterprise applications.

Does AV1 work on mobile devices?

Most smartphones released after 2020 support AV1 decoding via their SoCs. Older devices may struggle or fail to play AV1 streams, necessitating a dual-stream strategy where H.265 serves as a fallback for incompatible clients.

Why is AV1 encoding so slow?

AV1 uses complex algorithms to maximize compression efficiency, such as larger search ranges for motion estimation. Without hardware acceleration, this computational load falls entirely on the CPU, resulting in significantly longer render times compared to H.265.

Can I convert H.265 videos to AV1 losslessly?

No, converting between codecs always involves generation loss because both are lossy compression standards. To preserve quality, you must start from the original uncompressed source material when creating the AV1 version.

Are there royalty fees for using AV1?

Unlike H.265, which involves patent pools and potential licensing fees, AV1 is completely royalty-free. This makes it particularly attractive for large-scale streaming platforms and open-source projects concerned with legal overhead.

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